Michael Page
Description:
Brand strategy support by developing and implementing set of marketing strategies including portfolio, NPD, brand, pricing, communication, media, etc.
Leading annual marketing plans development and implementation to ensure business objectives are achieved
Leading regional projects
Regular analysis of business performance and competitors' activities
Profitability improvement, P&L responsibility
People development within the team (2 direct reports)
Champion innovation in products and processes in order to achieve competitive advantage
Communication and application of best practice in brand management to optimize efficiency and effectiveness
Budget responsibility for all marketing spending (shared with Marketing Director)
Building good relationships with media, advertising, PR, audit and market research agencies
Contribution to overall business planning as part of a multi-functional management team
Active participation in wider business project teams
Required experience and skills:
A minimum of 2 years work at a Senior marketing position at an FMCG company
Proven strong knowledge of the marketing tool-kit including successful experience in concepts / copy development
Strong leadership, initiative, follow through and problem solving skills
Strong communication, networking and persuasion skills
Good command of MS Office (Word, PowerPoint)
Fluent English